Record Breaking Meta Ads

Lovefelicity is an established Australian e-Commerce brand specialised in custom made products. 


Sales Focused Meta Ads Campaigns In The Middle Eastern Region.


Lovefelicity wanted a guide on entering the MIddle East e-Commerce market advertising in Arabic and English. They wanted to specifically advertise on Facebook and Instagram.

The company found it challenging to find accurate data on the performance of Meta ads in the Middle East region.

Lovefelicity needed professional ads agency that can take care of their product launch, ads, Arabic website copy, product description, UGC scripts and target audience analysis.

The process

01. Discovery call: We wanted to find out everything there is to know about their business such as their vision as well as future goals. Understanding what they exactly want to achieve was a huge step towards the process.

02. Comprehensive Strategy: Includes researching their target audience and analysing the top market players.

03. Implementation: Once they gave us the go-ahead for their Facebook ads strategy, we worked with our design and content team to build compelling ad creatives that got them sky high ROAS. Then, we launched powerful campaign that reached out thousands of people who were interested in their product.

04. Report, monitor and optimise: We regularly monitor their ad performance, making tweaks and optimisations for performance. Making sure the ads performed aligns with their objective.

The result

ROAS of 2.29 for the 3 campaigns in the first week of launching the ads. This is an incredible win for Lovefelicity for their first time in the UAE and Middle East market.

After seeing these successful results, the company decided to work with us on regular basis taking care of the entire ads creation and copy.


We’ve been able to break into the middle eastern markets with very high profit margins, averaging 3+ ROAS. Very consistent and impressive results! Couldn’t have done it without your copywriting. Those ads are killing it 🔥

Ciel Chen –

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